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新编商务英语阅读教程

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新编商务英语阅读教程

  基本信息

出版社: 复旦大学出版社; 第1版 (2008年12月1日)

丛书名: 通用财经类系列

平装: 529页

正文语种: 英语

开本: 32

ISBN: 9787309064315

条形码: 9787309064315

尺寸: 20.6 x 14.8 x 2.2 cm

重量: 558 g

  内容简介

《新编商务英语阅读教程》是国家教育部211工程项目课程建设成果。本教程的编写者都是从事商务英语教学的一线教师,具有多年丰富的教学经验和极强的敬业精神。为了方便读者更好地使用本教程,编者精心编写了配套的参考答案。

  目录

Chapter 1 Economics (经济学)

Text: Four Basic Market Structures

Notes

Words & Expressions

Special Terms

Exercises

Supplementary Reading: The Turning Point

Chapter 2 International Trade (国际贸易)

Text: Gains from Trade and Regional Agreements

Notes

Words & Expressions

Special Terms

Exercises

Supplementary Reading: Defrosting Doha

Chapter 3 International Finance (国际金融学)

Text: Exchange Rate Theory Review: Policy Implications

Notes

Words & Expressions

Special Terms

Exercises

Supplementary Reading: East Asia's Foreign Exchange Rate Policies

Chapter 4 Banking (货币银行学)

Text: Natural and Neutral Rates of Interest in Theory and Policy Formulation

Notes

Words & Expressions

Special Terms

Exercises

Supplementary Reading: Norwegian Financial Institutions

Chapter 5 Investment (投资学)

Text: Information and the Efficiency of the Capital Markets

Notes

Words & Expressions

Special Terms

Exercises

Supplementary Reading: Sub?prime Mortgage Crisis in USA

Chapter 6 Insurance (保险学)

Text: Insurance in Theory

Notes

Words & Expressions

Special Terms

Exercises

Supplementary Reading: Explanations for Poor Performance of Insurance

Chapter 7 Taxation (税收)

Text: Income Tax

Notes

Words & Expressions

Special Terms

Exercises

Supplementary Reading: How Many Types and Acquisition Channels of Individual Income Tax Payment Receipts?

Chapter 8 Management (管理学)

Text: Functions of Managements

Notes

Words & Expressions

Special Terms

Exercises

Supplementary Reading: The Challengers

Chapter 9 Marketing (营销学)

Text: What is Marketing

Notes

Words & Expressions

Special Terms

Exercises

Supplementary Reading: The Legacy That Got Left on The Shelf

Chapter 10 Accounting (会计学)

Text: Accounting Information

Notes

Words & Expressions

Special Terms

Exercises

Supplementary Reading: Global Accounting Effort Gains A Step

Chapter 11 International Business(国际商务)

Text: Globalization

Notes

Words & Expressions

Special Terms

Exercises

Supplementary Reading: The Globalization of the Small Enterprise

Chapter 12 Business Communication (商务沟通)

Text: Business Communication

Notes

Words & Expressions

Special Terms

Exercises

Supplementary Reading: Are Your Global Team Members Miles Apart?

References (课外阅读参考)